GREENPEACE TURKEY: COAL
‘Gerze is not afraid’! We campaigned with Greenpeace Turkey to raise awareness about coal power stations and support locals in their fight against the deadly wrong construction of a new coal station in the Black Sea region. Our motto was ‘all together it is possible’ to stop the construction.
The client
Greenpeace is an independent global campaigning organization that takes action for changing attitudes and behaviors to protect and conserve the environment and to support peace. It is acting relentless and successfully in 40 countries across the whole world.
The campaign
This time we worked with Greenpeace Turkey to help them grab all people’s attention about new coal plants. Together we raised their voice, supported and stood next to Turkish people in their struggle in Gerze, against the construction of a new coal power station that the well-known beer brand Efes wanted to build in this Black Sea region of Turkey.
Our work
To boost the petition, collect more signatures and inform people on how the coal plant would destroy the environment in the region, we redesigned and developed the website, telling everybody: ‘Gerze is not afraid’. The whole experience was built in an illustrative manner around the struggling locals and their stories, to better support their fight for a clean land.
We Won!
Guess what happened? We collected around 150.000 signature through the website, against the coal power station and we won: the construction plans of Efes Company in Gerze have been stopped by the Turkish Ministry of Environment and Urban Planning.